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Strategic Mapping Session

You know what needs to change. You just can't see the order it goes in.

Four calls. Seven core areas of your business on one page. You leave with a twelve-month plan, the next ninety days broken into real tasks with real dates, and a project board you can open on Monday morning and work from. Most people are done inside three weeks.

$899

one time · four calls · pay and book in the same sitting

Pay, then pick your first call time on the next screen. About two minutes.

Rebecca Nash of Mae North.
Where you are

There's a note in your phone called "systems."

You started it in March. You haven't opened it since. It has four bullet points and one of them just says "pricing??"

Meanwhile the work is fine. The work is great, actually. Clients are happy, they refer people, you're good at the thing you're good at. It's everything around the work that's coming apart: the invoices you send late, the onboarding you rebuild from scratch every time, the quarter that ends and you can't say what you did with it.

So you buy another tool. You block off a Friday to "get organized." You get about nine days into a new system and then a client emergency lands and you're back where you started, only now with a half-built ClickUp space making you feel worse.

That is not a discipline problem. You have plenty of discipline; you built a business on it. It's a sequencing problem. You have thirty things that need doing and no way to tell which three actually matter this quarter, so every one of them feels equally urgent and equally impossible. Nobody can plan out of that from inside their own head.

Straight answer

I'm not the consultant who shows up loud and leaves.

You may have hired one before. Big energy, a good workshop, a deck at the end, and then quiet. You felt clear for about four days.

I won't give you fluff and I won't hand you a framework and disappear. I get in the weeds with you. I go at your pace — including the weeks where your capacity is low, because those weeks are coming and a plan that ignores them isn't a plan.

What you leave with is realistic and tangible. Not a vision. A list of things with owners and dates on them. That's less exciting to sell and it's the reason the plan is still in use in October.

Who you'd be working with

I fixed my own operations before I went near anyone else's.

I built a seven-figure service business in two years. Not by working more hours — by building the processes that ran the people, the projects and the money, so the whole thing stopped living in my head.

Then I got certified in the Strategic Mapping Method and started doing this for other founders. Mostly coaches, consultants, therapists, educators and creatives. People who are excellent at their craft and stretched thin by everything around it.

I spent years buried in the details before that. I know how long you can run a good business badly before it starts costing you things that aren't the business.

Plainly

What a Strategic Mapping Session actually is

Four working calls with me, usually inside a couple of weeks. On them, we walk your business through the Northbound Mapping Model — seven core areas, one at a time — and write down what's true about each one. What's working. What's costing you. What you've been avoiding.

Then we reverse-engineer it. Where you want to be in twelve months, backwards into what has to happen this quarter, backwards into what happens in the next two weeks and who does it.

I am not a coach who talks at you for an hour and sends a summary. You get structure, a built project map, and the resources for the parts you'll do yourself.

The deliverable

Your whole business, on one board

This is the thing you leave with. Not a PDF you file away — a live map you work from. Your purpose, vision, values, and boundaries on the left. Your strategic objectives next to them. Then every quarter of the coming year, with the projects that belong in it already sitting there, sequenced.

Built in ClickUp or Trello, whichever you already use. Yours to keep, edit, and hand to your team.

A Northbound Mapping board with columns for Business Statements, Strategic Objectives, and each quarter of the coming year, with projects sequenced into them.
A real Northbound map: business statements and strategic objectives on the left, then Q3 through Q2 with the projects already sequenced into them.
The path

What happens on each of the four calls

01

Your story and your bottlenecks

I listen. Why the business exists, what you actually want out of it, where things jam up. You say the parts you don't say out loud to your team. Confidential always. Judgment never.

02

Map the seven core areas

Financial steadiness, customer experience, operational efficiencies, visibility, product development and innovation, growth and development, and team growth. We go through each one and name what's working, what's leaking, and what you've been quietly carrying alone.

03

Set the North Star and the twelve-month plan

One clear annual goal, three to five strategic objectives underneath it, and honest triage on everything else. This is the call where you find out that two-thirds of your list isn't for this year, and it feels like putting down something heavy.

04

Build the next ninety days

The quarter gets broken into projects, the projects into tasks, the tasks into owners and dates. We build the board together while we're on the call, so you watch it get made instead of waiting on a deliverable.

What you walk away with

The moment you'll know it worked

Someone asks what you're focused on this quarter and you answer in one sentence, without hedging, without listing six things. That's the shift.

A twelve-month plan you believe

One North Star goal and the three to five objectives that actually serve it. Plus a written list of what you're deliberately not doing this year, which is the half nobody gives you.

Ninety days of real work

Projects, tasks, owners, dates. Built in your project tool, not on a slide. You open it Monday and start.

The seven-area picture

Where money is leaking, where time is going, and which one bottleneck is quietly causing three of the others.

Language for what you already knew

Most of the answers are yours. Clients tell me the value was having someone ask the right question until the thing they couldn't articulate came out whole.

Proof

From people who sat through the four calls

From a million ideas to a launch plan

"Like many entrepreneurs, I have a million ideas and needed help both prioritizing the most critical ones and wrangling them into an actionable plan. Rebecca helped me define both my strategy and my to-do's to get me from 'idea' to 'launch.' She asked great questions, knew just where to push and when to go deeper, and designed a plan — organized by quarter — that'll help me keep the momentum going. Before Rebecca and I started working together, I was feeling a bit lost and very overwhelmed. Now, I have direction and clear next steps to work through. I have clear projects broken down to help me get to the next phase of my business goals. I can't recommend her enough!"

Jessica Cates · Founder, NICU Baby Stories

Hesitant going in, clear coming out

"I'll be honest — going into Strategic Mapping I was hesitant. I was working with someone I didn't know really well yet, and I wasn't sure I could accomplish everything I knew I had ahead of me. Becca made that hesitation disappear quickly. She shared some of her own insights and experiences so I never felt awkward or alone in the process. She created a genuinely judgment-free space where I could share the more confidential aspects of my business without holding it all in my head on my own. What I walked away with was clarity around my own answers — things I knew but couldn't articulate until she asked the right questions."

Lisa Galletti · Founder, Strategy Consultant

A 6–12 month roadmap and her best income year

"Before working with Rebecca, I felt overwhelmed and disorganized. Chronic fatigue and executive dysfunction made it difficult to manage everything, and I was close to giving up my practice altogether. She is patient, encouraging, and works at a pace that respects your capacity while still moving things forward. Now I have a clear roadmap for the next 6–12 months, I'm earning more income than ever before, and I feel far less overwhelmed."

Sarah Hutchinson · LMFT

Fit

Whether this is yours

This is for you if

  • You run a service business doing real revenue and the operations never caught up to the growth.
  • You're a coach, consultant, therapist, creative, or educator — good at the craft, tired of the rest.
  • You have more ideas than quarters and no system for choosing between them.
  • You've tried planning alone and the plan didn't survive contact with a normal week.
  • You want to be handed structure, not motivation.

This isn't for you if

  • You're pre-revenue and still deciding what the business is. Map it once there's something to map.
  • You want someone to execute the plan for you. That's the Fractional Director of Operations engagement, and we can talk about it after.
  • You want a strategy deck to show a board. This produces a working board, not a presentation.
  • You're not willing to say the true numbers out loud. The map is only as good as what goes into it.
Investment

$899

One time. Four calls. No retainer, no upsell required.

  • Four working calls, done in one to three weeks — you set the pace
  • Full seven-area map of your business
  • Twelve-month plan with a single North Star goal
  • Ninety-day quarter broken into projects, tasks, owners, and dates
  • Your project board built in ClickUp or Trello and handed to you
  • The resources and templates for the pieces you'll run yourself

Worth saying plainly: this will not fix your operations in four calls. It will tell you exactly what to fix, in what order, and what each piece is costing you while it stays broken. My aim is for you to see the return within three to five weeks, depending on how fast you execute.

Click the button, pay through Stripe, and you'll land straight on my calendar to pick your first call. About two minutes, start to finish.

Not sure? Then don't buy yet.

Book the free discovery call instead. Forty-five minutes, no charge, and if I don't think mapping is what you need right now, I'll say so and point you at whatever is. I'd rather turn down $899 than take it from someone who wasn't ready to use it.

Questions

The ones people actually ask

How long does the whole thing take?

One to three weeks, depending entirely on how you schedule the calls. Stack them close together and you can be done in a week. Spread them out if your capacity is limited right now — I'd rather match your pace than hand you a plan you're too fried to use.

Can't I just do this myself?

Some people can. Most get about halfway and stall, because the hard part isn't knowing the frameworks — it's being objective about your own business while you're inside it every day. If you've tried twice and it hasn't stuck, that's your answer.

My business is unusual. Will this fit?

The details of every business are different. The structure underneath them rarely is. Money comes in, work gets delivered, people need managing, and something is leaking. The seven areas hold whether you're a therapist with a solo practice or a consultant with five contractors.

What do I need to have ready?

Your revenue for the last twelve months, a rough sense of your expenses, and a willingness to say both out loud. That's it. If your books are a mess, say so on call one — that's useful information, not a disqualifier.

What if I want you to actually implement the plan?

Then we talk about the Fractional Director of Operations engagement or project-based work once the map exists. There's no pressure and no pitch built into the four calls. Plenty of people take the map and run it themselves, which is a good outcome.

Book

Pick your time

If you'd rather talk it through before you commit, start here. Once you've paid, you'll be sent straight to my calendar to book call one.

Book a free discovery call

Forty-five minutes, no charge, no pitch. We'll talk about what's actually jamming up and whether mapping is the right next move for you.

Four calls from now, you'll know what you're doing this quarter.

Not a vague direction. A board, with dates on it, that you built with someone who does this for a living.